A Backpack With A 9,000 Person Waiting List Is Now Back In Stock

A backpack which amassed a 9,000 person-long waiting list is now back in sock, and could be set to rival the Amazon *it* coat as the most popular trend of 2019.

Thousands of shoppers were awaiting a restock of luxe luggage brand Away's backpack. Listed as 'The Backpack' on Away's website, the bag comes in three different colours - black, asphalt and navy - and has a £195 price tag.

"Thoughtfully organized with a roomy interior and three main compartments, The Backpack is the personal item that frees you up to take on the world with open arms - and hands," says the product description.

Credit: Away
Credit: Away

But how come it's so popular? Away has garnered a number of celeb - and royal - fans, including the likes of Meghan Markle, who was spotted using the luggage while in NYC for her baby shower last month. Karlie Kloss, Liam Payne and Emily Ratajowski are also said to be fans.

When the backpack was launched last year, it sold out within hours. And it's as practical as it is stylish.

Credit: Away
Credit: Away

The bag is made from nylon, which makes it ultra easy to keep clean, and is big enough to take on a weekend away as well as using on a daily basis for work or uni.

There's hidden compartments for passports, money and tickets, key clips and expandable pockets for water bottles or umbrellas.

The bag includes its own practical water-resistant pocket for your laptop, as well as padded shoulder straps and leather top handle for easy carrying.

Plus, when you get tired of carrying it, the backpack secures to any of Away's carry-On luggage.

Meghan used Away's luggage for her recent NYC trip. Credit: PA Images
Meghan used Away's luggage for her recent NYC trip. Credit: PA Images

Away's backpack has only five star reviews on the brand's website.

"I have searched and searched -- tried many bags but none have been "just right" -- The Away Backpack is professional, easy to use and fits every need from overseas travel to day-to-day work," wrote one.

Another reviewed: "I love this backpack, it is beautifully constructed with great padding for your laptop. The compartments are well thought out and it stands up even empty to pack! Best of all it slides nicely on my Away rolling bag."

If it's good enough for Meghan, it's good enough for us!

Featured Image Credit: Away

Rachel Andrews

Rachel Andrews is an NCTJ trained Journalist at PRETTY52. She specialises in Fashion and Beauty Journalism, and has experience at a range of online and print publications and joined the team in 2017. Contact her - rachel.andrews@pretty52.com

Next Up

arrow-down arrow-left arrow-right arrow-up camera clock comment cursor email facebook-messenger facebook Instagram link new-window phone play share snapchat submit twitter vine whatsapp