Why Celebrity Big Brother winner David Potts won’t win a cash prize this year

We finally have a winner of Celebrity Big Brother 2024... huge congratulations to David Potts.

Earlier this evening (Friday 22 March) David was announced as the winner of this year's CBB.

But did you know that despite his winning status, David won't win a cash prize?

ITV

When the series kicked off, 13 celebrities entered the house, but in Friday's final, only five remained.

These were Louis Walsh, David Potts, Colson Smith, Fern Britton and Nikita Kuzmin.

While Nikita was announced as the runner-up, Colson came third, Louis fourth and Fern fifth.

As Nikita and David nervously waited to hear the results, David could be seen in shock when it was announced that he had won this year's series.

But despite his success, the Ibiza Weekender star won't actually win a cash prize.

Instead, the prize pot goes to a charity of the winner's choice, which is honestly rather lovely.

While they may not get any cold hard cash for taking home the crown, Celebrity Big Brother contestants do earn a hefty amount simply just appearing on the show.

It has not yet been revealed how much the star housemates are being paid for the 2024 series, but previous contestants have bagged hundreds of thousands of pounds for their time in the house.

David was left overwhelmed when hosts AJ Odudu and Will Best announced he had won.

"Thank you everyone," he said.

"Wow... I can't believe this."

ITV

Prior to the announcement, the finalists each spoke about their experience on the show. David said: "I genuinely did not think I would be in a house with 12 people who I actually genuinely really, really like.

"Thank you for letting me be me, I love you all."

Meanwhile, Nikita added: "I didn't expect to actually meet such fun people.

"I said to myself one thing is that I'm going to just be Nikita the way my mum would be proud of me and it's very reassuring that people just liked me for me."

Meanwhile, Louis told his fellow housemates: "So here we are, the fab five… I came in here not knowing what to expect, but wow, it's been a learning experience for me.

"You've been amazing to me, I appreciate it. We're all winners as far as I'm concerned."

Colson, meanwhile, said that "the experience isn't anything without the people and the housemates.

"This experience has kind of taught me to back myself, be kind to myself and be confident and be me."

And Fern added: "I want to thank you for the kindness you have shown me as the last woman standing.

"So, all that's left to say is, may the best man win."

Topics: Celebrity Big Brother, Celebrity

Lucy Devine

Lucy is a journalist working for Tyla. After graduating with a master's degree in journalism, she has worked in both print and online and is particularly interested in fashion, food, health and women's issues. Northerner, coffee addict, says hun a lot.

@lucedevine