Tesco is now selling rhubarb-flavoured custard creams, and they are already proving to be a huge hit with shoppers.
The supermarket giant has put a fruity twist on the classically British teatime treat, coming up with the new rhubarb custard creams to dunk into your cuppa (or not).
As per Instagram account @Kevssnackreviews, the biscuits are reportedly only 40p per packet from Tesco - a regular pack of the biscuits would cost you 4p less, but it's a price we are willing to pay for this fruity combination.
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The Instagram account also gave followers an insight into how the new biscuits taste.
"The cream part is pink and of course flavoured with rhubarb, and actually tastes of it too - who would have thought it! It's a little sour and tangy, but sweet and creamy enough to be inoffensive," read the post.
"If you like rhubarb you'll probably enjoy these, and they're a good fit for a custard cream."
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He added: "They're cheap at 40p so don't expect the most buttery luxurious biscuit, but they're a good little novelty. I do think other flavours would be nicer though...banana and custard anyone?!"
It is all happening in the biscuit aisle as Tesco will soon be stocking the new yoghurt and jam-flavoured Jammie Dodgers.
The new Jam & Yogurt Snack still features the iconic love heart, and is packed with the beloved raspberry jam with a yogurt filling, sandwiched between two shortcake biscuits.
These will reportedly retail around £1.39 a pack from Tesco from 5th June.
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Get ready for some serious dunking!
Featured Image Credit: FlickrTopics: Tasty Food, Food And Drink, Tesco