Makeup Revolution Is Launching A Skincare Line In August
British brand Makeup Revolution is known for its affordable, trend-led cosmetics and dupes and is dominating the UK beauty high street.
The brand's £4 Conceal and Define concealer and £5 Fast Base Foundation Stick both went viral and now Makeup Revolution founder Adam Minto has taken to Instagram to announce that the brand will be launching a skincare line.
He posted: "Never been more excited. Launching August 2018 first wave of 14 products. Authentic. Affordable. Transparent. High Potency. Solutions. Pick & Mix. Cruelty Free. Vegan. Made in England. Better Skin. Better Makeup."
Fans of the makeup brand were thrilled with the news, with one person commenting saying: "Revolution came to slay us all this year. This brand has quickly become one of my absolute favourites."
Never been more excited :raised_hands::raised_hands::raised_hands: Launching August 2018 first wave of 14 products. Authentic. Affordable. Transparent. High Potency. Solutions. Pick & Mix. Cruelty Free . Vegan. Made in England :flag_gb: Better Skin. Better Makeup. #skinrevolution #makeuprevolution #teamrevolution #mistermakeup
Another happy fan exclaimed: "Ooh that's so exciting!! Thankyou so much for this and all you're new products, my favourite makeup brand by far and I've been loving all the new releases!"
A third person declared: "ABOUT DAMN TIME I HAVE BEEN GAGGING FOR THIS LAUNCHHHHHH."
Earlier this month the brand caused controversy over the names of their shades in Obsession Obsessive Eyes makeup palette.
Angela Fitzsimons, was shocked when her 17-year-old daughter Grace Fitzsimmons came home with the palette after seeing the names it uses for its shades.
The palette which is priced at £12 for 24 eyeshadows, includes names such as: housewife, safeword, milf, chauvinist, foreplay, dealer, wasted, sugar daddy, vape, blackmail and full package.
Angela, of Shepshed, Leicestershire, said: "Grace had been out with her friends and she brought home this palette which she bought with some birthday vouchers.
"She said they were nice colours but the names were gross. I looked closer and saw they were called things like milf, homewrecker and dealer. It was pretty rank.
"With a palette priced at £12 it's not just people my daughter's age who will be buying this, it's younger girls.
"I complained to Boots and they replied that it was not marketed at children but I don't think that makes a difference.
"At that price you will get children aged 12, 13, and 14 buying it. Even if they don't buy it they will be seeing these words."
The Obsession Eyes make-up palette was sold in Boots and on the Makeup Revolution website and has since been removed.
Featured Image Credit: Instagram