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Searches For This Style Of Jeans Is Up 3700 Per Cent

You might be addicted to your skinny jeans, but 2011 called and it wants its unforgiving denim back. One style that is hitting all our trend buttons and seeing a massive resurgence with searches up a 3700 per cent is the Mom jean.

Credit: Topshop
Credit: Topshop

According to shopping platform, LikeToKnowIt.com, the high-waisted wonders are back and here to stay, and the good news is that they will work with virtually everything in your wardrobe (think a crisp, white t-shirt and trainers for day or sleek black ankle boots and a blazer if you're going 'out out').

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Credit: Topshop
Credit: Topshop

Listen we get it: they're cool, comfy and a flattering, relaxed-fit style, which typically hits at or above the waist.

Topshop introduced its 'Mom Jeans' in 2013 - high-waisted, cropped, stiff and straight-legged.

Four years later, they're still a key denim silhouette for the clothes retailer.

Credit: Topshop
Credit: Topshop

If you're not in Topshop you might not find the word 'mom' on the label. It seems other retailers have dropped the 'mom' from the name and are instead calling them 'vintage', 'high' or 'mid-rise' straight-leg jeans. So keep an eye out.

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And a growing number of style influencers are sharing their love for the matriarchal mainstay too on the 'gram too.

Featured Image Credit: Instagram/ @mynameisglenn

Topics: Stylish, Celebrity Style, Style News, Fashion

Amelia Jones

Amelia is a freelance journalist and editor specialising in beauty, health, fitness and lifestyle. She has previously worked for titles including Women's Health, Cosmopolitan, Stylist, Red and the Mail on Sunday. Follow her on Instagram @ameliajeanjones or contact her via email at ameliajeanjones@gmail.com.

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