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IKEA Is Releasing A Limited-Edition Pride Shopping Bag

IKEA Is Releasing A Limited-Edition Pride Shopping Bag

The rainbow-coloured bag will be available in-store throughout June.

Marianne Eloise

Marianne Eloise

To celebrate Pride Month, IKEA is releasing a limited-edition rainbow version of its iconic blue shopping bag.

Starting from 1st June, IKEA will be selling the bag as part of its partnership with Workplace Pride Foundation as well as Stonewall in the UK and with the human rights campaign foundation (HRCF) in the US, and. The bags will be sold in the UK for just £1.50.

IKEA

In the UK, sales will help the charities to contribute and participate in local Pride events and other LGBT+ initiatives.

In the US, sales of the bag will help raise funds and awareness for the HRCF, with all profits going to the foundation's programs that support LGBT+ children, youth and families.

The bag will be available in-store only, so you've got a good excuse to head down to your local IKEA.

Workplace UK and Stonewall focus on workplace inclusion and other initiatives.

HRCF's work includes innovative training and direct consultation with schools, child welfare agencies and other service providers working to build welcoming, and affirming and supportive school and communities for LGBT+ youth and their families. So, whether you're in the US or UK, it's worth a purchase.

IKEA

But that isn't all. On 1st June, the company will be flying a rainbow flag at all IKEA locations - something the chain already seems to be doing in the UK.

On the products page, it says: "At IKEA we embrace diversity. In support of this year's IDAHOTB we will once again be flying the rainbow (LGBT+) flag from all our UK and Ireland stores and units on 17th May, to celebrate diversity and show our support for LGBT+ co-workers, customers and the whole community."


IKEA added: "To celebrate and to better support our LGBT+ co-workers and communities across the UK, we have released a limited edition, rainbow version of our iconic blue bag. The sale of these bags will help us contribute and participate in local Pride events and other LGBT+ initiatives."

The bag is released on 1st June, so get down to IKEA then.

Featured Image Credit: IKEA

Topics: Home, Style News, LGBT, IKEA

Marianne writes about TV, film and internet culture for Nylon, VICE, The Guardian, Vulture, Time Out and more. She was previously a staff writer at Dazed.