Holly Willoughby never puts a foot wrong when it comes to fashion, and you can always rely on the This Morning icon to share all her outfit details on social media before she steps out on the ITV chat show's set.
And while fans can't get enough the stylish mum-of-three's posts, it has led her to be ridiculed by one of her closest celebrity pals, Bradley Walsh, who set up his own Instagram account in a drunken haze at the National Television Awards.
Clearly feeling confident on the social media platform, The Chase presenter attempted to steal Holly's style crown, as he jokingly posed in an unusual ensemble of a garish green polo shirt, bow tie and umbrella.
Bradley even had the audacity to pinch the Diet Coke ambassador's signature hashtag, #HWStyle.
Advert
While the post tickled plenty of his followers, Holly has now exclusively broken her silence on his cheeky picture.
Speaking to PRETTY52 about the launch of Diet Coke's two new flavours, feisty cherry and exotic mango, she exclaimed: "He's not the first person to do it, Keith Lemon does it all the time as well, starting his little outfit of the day, staring at a wall.
"I think Paddy McGuinness has done it as well, so Bradley is not the first to do it, but he's definitely in good company."
Holly continued: "It's funny. I have spoken to him [about it].
Advert
"He made me laugh because [...] he's kind of embraced Instagram like nobody else has. He uses Instagram in a really different way to the rest of us."
The 37-year-old then quipped: "When he writes his posts, it's like he's writing a little mini letter. It's the weirdest thing.
"He just uses it in a completely different way to anyone else, but I'm glad I did put him on it because I think it makes everybody's morning a bit happier when he does his song of the day."
Advert
Sounds like Holly takes it all in her stride, the mocking and all!
Diet Coke's ambassador, Holly Willoughby, celebrates the brand's new refresh, including two new flavours and new campaign Because I Can, which will see the brand encourage consumers to life their life unapologetically.
Topics: Holly Willoughby, Celebrity News, Celebrity Entertainment