What started off as an innocent sing-along video on YouTube, Baby Shark is now a global phenomenon racking up more than nine billion views and it even entered the charts at number 37 - just above 'This Is Me' by Keala Settle and 'I Like It' by Cardi B.
From music blocks and singing toys to anything to do with the infamous 'do do do do do' song, toy stores were swamped by demand for anything to do with Baby Shark at the end of last year, so it's really no surprise then that Primark has jumped on the bandwagon with the introduction of an adorable range of bedding featuring the loveable sea creatures
Following hot in the footsteps of its huge 50-piece Lion King collection, the new collection features an array of bedding, cushions and blankets with prices starting at just £7, and rumours have it that they're already flying off the shelves. Emblazoned with baby shark as well as other characters from the popular video, it's the cushions that cost just £7, while the bedding won't break the bank either, coming in at £14.
Unsurprisingly, parents have been going wild over bedding on a post that was shared on the Extreme Couponing and Bargains UK Facebook page that has racked up 3.5k comments and 374 shares. One parent commented: "Ooh I should get jack this for his birthday, might help in to sleep in his bed all night", with another adding: "I see a trip to Primark coming, Isla won't want to get out of her bed!"
Another couldn't wait to get her hands on a set: "Please can you both keep an eye out please if you see a single set may you pick it up please," while one excited shopper tagged her friend in a post saying: "When is the next time you are in primark?!?!!? I need this."
Don't tell anyone, but we need this too.
Featured Image Credit: Facebook/PrimarkTopics: Home, TV News, TV Entertainment